We are a group of creative and curious gardeners who want to enrich people’s lives with plants. We design, collaborate and experiment to bring purposeful products to the world that surprise, delight, simplify and solve the modern-day challenges of growing.

Growth is a process, and we’re here for it and for you. Our Thrive Promise means if something isn’t working out, contact us and we'll work to make it right. Because sometimes mother nature just doesn’t cooperate. We have your back and will send new seeds to give it another go.