PRICE CHANGES on july 1
We're in This Together
The current trade environment has us all navigatingsome choppy waters. The good news? The same sustainably-minded values that mean we kit and assemble 90%of our products also mean we've been pretty smart about keeping most of our production domestic. We’re also busy working on backup plans and diversifying our suppliers for the product we do import.
But, the truth is, we can't absorb all the rising costsforever. Starting July 1st, we're making some thoughtful price adjustments on select products. Through being really selective, these changes will impact less than half ourcatalog, with an average increase of 10%. We’re only touching items where we can protect quality without compromising value.
Time to stock up!
We're a passionate group here in Chicago who genuinely love what we do — creating thoughtful products that bring people closer to nature. We want to help connect people and plants, and we remain committed to our promises and values.
Shop your favorites to take advantage of current pricing before the update goes into effect. Whether you're gifting, growing, or just treating yourself — buying now helps you save and supports our small-but-mighty team.
Home, grown
We got our start by being really into eating (who’s not?). The fresh, homegrown herbs that we desired were not supported by our yard-less home and busy lifestyle. Determined to find a solution, we turned to our windowsills and put pen to paper. By making our own hydroponic system that hadn’t yet existed in a seamless, beautiful and accessible way, we grew foolproof plants and even maintained our self-esteem (after a few tries).
- Sarah & Nick
Rooted in Chicago
What you touch, we’ve touched. We source as much as we can domestically and prioritize manufacturing, assembling and shipping from our hometown. This is important because it supports the community far beyond our walls. In addition to economic stability for our employees and their families, we spend heavily with local companies – from printers to packaging suppliers to the food trucks that show up at our dock to feed our team. When finished goods are imported from overseas, we lose the beneficial ripple effect.  Â
What Matters Most
Purposeful Planting
Through plants, moods are boosted, air is purified, bodies are nourished and homes can be a calming oasis in a busy world. We believe that when you tend to a plant, you tend to yourself.
Minimizing Friction
Our approach solves for the challenges of modern plant care with simple-to-use products and creative adaptations to space, light and seasonal constraints.
Prioritizing Design
We’re inspired by biophilic design and believe that every product we make should channel nature’s sense of awe and wonder, while fitting seamlessly into any room or space.
Team Top Picks
Our gardening go-tos
Flower Grow Kits
"I love our Flower Grow Kits so much! I’m so drawn to the modern vessel and the muted colors, and I love the idea that the lava rock grow medium canbe reused for future planting."
Audrey │ Specialty Sales Manager
Tiny Terracottas
"I'm a sucker for our Tiny Terracottas! Theminimalist design fits perfectly in my house and their small scale allows me to fit many into onewindowsill to create a fun little mini garden."
Andie │ Lead Package Designer
Standard Grow Frame
"Our family's Grow Frame stands as the current propagation and rehab center. Any plant needing a little boost and extra care goes right into the frame. It works every time!"
Chris │ Corporate Controller
Sustainably-Minded
Our desire to encourage purposeful planting is as strong as our desire to be better; for people, plants and the planet. From our practices to our products, we continually strive to do more good than harm.
